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The idea of Amazon's prime air is that packages below five pounds could be delivered straight from Amazon centers to customers within 30 minutes.
As many have observed, it probably wasn't a coincidence that the 60 Minutes segment aired right ahead of Cyber Monday -- a good time for Amazon to be in the news.
Media coverage has overwhelmingly focused on the technical and logistical aspects.
For example, will the FAA be okay with all these drones flying around? Are they safe enough to fly around crowded cities and neighborhoods? And can Amazon economically operate what would be a presumably large fleet of drones?
Via Nicko Gibson
