:: The 4th Era ::

Why do some communities thrive while others struggle to survive? Thousands of online communities sprout up every day but few of them ever take root. Among those that do, even fewer last longer than a couple of years. What's the secret here? Unfortunately, there's no surefire answer to that question yet. The best we can…

Via Tom D'Amico (@TDOttawa) , Heather Teegarden, Jim Lerman

by Tony Sinanis

 

"Branding, which typically is a “business world” thing, is exactly what our schools need today! There is so much bashing of public education in the media today and the landscape of public education is not a pretty one but as educators - whether a superintendent, classroom teacher, support specialist, or the Lead Learner of the building - we still control everything that happens in our schools. And since we control what happens in our schools (even with state/federal mandates and policies, the final execution is our call) we know there are awesome techniques/approaches/etc. unfolding in our schools so let’s spread the word; let’s brand our schools; let’s fuel the perceptions; and let’s create our realities!"