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The DVB (Digital Video Broadcasting) group is seeking an expanded role to unify global standards for multiscreen services, while also ending the historical regional fragmentation in digital terrestrial transmission.
Emerging multiscreen services are being held back by fragmented standards, particularly over interaction between companion screens and linear broadcast services. At an IBC press conference the DVB said it wanted to act as a unifying force both in digital terrestrial transmission and companion screen interaction.
So far companion screen applications have grown up around many different proprietary technologies and are ripe for standardization, according to Nick Wells, vice chair of the DVB Technical Committee. “I expect to see broadcast and IP networks working together and here the DVB has a huge amount to offer,” said Wells.
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